How to plan and execute memorable meetings and exhibitions.
Helpful strategies and tools for success in the international market!
Global Meetings and Exhibitions is the result of two decades worth of planning, managing, and executing multinational,
multicultural events across the globe. Carol Krugman, CMP, CMM, and Rudy R. Wright, CMP, have culled their world-class
advice into a single, complete resource for the next generation of meeting professionals. This comprehensive guide
illuminates the procedures and nuances of planning and executing multinational and multicultural events. It offers
everything you need to know, including the skills in multinational operations capabilities and cross-cultural awareness
that are critical in today's marketplace.
Complete with sample forms and checklists, this hands-on resource walks you through everything you need to know
about:
Planning
Budgeting
Logistics
Venue selection
Risk management contingency planning
Cross-cultural operations
Table of Contents
Foreword by Ray Bloom.
Series Editor Foreword by Dr. Joe Goldblatt, CSEP.
Preface.
Overview.
Acknowledgements.
Chapter 1. Fundamentals of Meetings, Conventions and Exhibitions.
Chapter 2. Deciding To Go Abroad.
Chapter 3. Destination Assessment.
Chapter 4. Organizing and Hosting International Events.
Chapter 5. Managing Currency and Finances.
Chapter 6. Program Planning and Development.
Chapter 7. Cultural Consideration.
Chapter 8. Marketing the Event.
Chapter 9. International Contracts and Legalities.
Chapter 10. Implementing the Meeting Plan.
Chapter 11. Global Exhibitions.
Chapter 12. Operations.
Chapter 13. Travel Preparations.
Chapter 14. Safety and Security.
Chapter 15. Event Technology.
Appendix 1. Beyond Borders Resource Guide .
Appendix 2. Meeting Software Resources.
Appendix 3. Global Meeting Planning Checklist from A-Z.
Appendix 4. Criteria for Venue Selection.
Appendix 5. Test Your Global Meeting Planning IQ.
Appendix 6. Conference/ Meeting /Event Safety and Security Checklist.
Appendix 7. Guidelines for Hosting International Visitors.
Appendix 8. Test Your Global Meeting Planning IQ.
Appendix 9. Conference/ Meeting /Event Safety and Security Checklist.
