Sustainable strategic management (SSM) involves analyzing, formulating, and implementing business strategies that are economically competitive, socially responsible, and in balance with the cycles of nature. SSM has emerged from the coevolutionary interactions of business organizations with the society they serve and the planet they call home. SSM strategic portfolios allow organizations to create competitive advantages by serving as agents of social change and ecological protection.

This book has been specifically written as a text for traditional graduate and undergraduate strategic management courses, and its short length makes appropriate as a supplementary text in these courses as well. The authors have structured the book to follow the standard strategic management process, and they have included an on going descriptive case on Eastman Chemical Company designed to provide an in-depth example of the concepts presented in the chapters.

From creating organizational visions and missions, to formulating, implementing, and evaluating goals and strategies, this book provides readers with new ways of thinking about their organization's strategic role in the greater society and ecosystem now and in the future.