The hotly debated report from the frontlines of mounting backlash against multinational corporations.
A national bestseller, No Logo took Canadians by storm when it was published last year in hardcover. Equal parts
cultural analysis, political manifesto, mall-rat memoir, and journalistic exposé, it is the first book to
uncover a betrayal of the central promises of the information age: choice, interactivity, and increased freedom.
No Logo takes apart our packaged and branded world and puts the pieces into clear pop-historical and economic perspective.
Naomi Klein tracks the resistance and self-determination mounting in the face of our new branded world and explains
why some of the most revered brands in the world are finding themselves on the wrong end of a bottle of spray paint,
a computer hack, or an international anti-corporate campaign.